BLOGS
BLOG TYPES
PULSE
From the Sideline — interesting, unusual tidbits such as athletes' superstitions, coaching strategy, individual athletes doing un-athletic things, "best" fans, referee interviews. Others?
PREMIERE
Backstage — similar topics as above but with sidebars about theater productions, music recitals, director's comments, etc., Could also include closer looks at Student Life activities. Others?
OPINION
Board spotlight — sidelights at board meetings. Often trustees make humorous remarks. Citizens-to-be-heard information, upcoming agenda items. Others?
BLOTTER
Cop shop — tidbits such as where most tickets are given, less safe locations based on break-ins and such, lot closings, emergency phone checks. Others?
WHO CAN BLOG?
These should be given to the various beat reporters. As reporters, they should not express opinions or take sides. Right? But they can point out stuff that doesn't make the board stories or the play advances or the game reports.
Perhaps the section editor will enlist the help of beat reporters to gather these tidbits.
Blog posts are much like columns or Viewpoints but not as long. Make sure whoever blogs has a columnist's knack — breezy, friendly writing style and a sense of humor when appropriate.
DROP THE 'I,' PLEASE
Try to write without spicing your copy with "I did such and so" and "I found such and so." Get YOURSELF out of the narrative. Tell a story and paint a picture for the reader. Use appropriate description without overdoing it.
Writing help for blogs
News Writing
Writing Leads
Columns — a personal view
Features
Writing Reviews
Using Nonverbal Communication
Interviewing
Sports writing
Opinion writing